Preventative wellness – a dynamic change from reactive to proactive approach
Biohacking and human enhancement – the latest trend of changing our biochemistry and our physiology through science and self-experimentation to energize and enhance the body
Bioanalysis and bioinformation – collection and interpretation of biological data used to drive health outcomes and solutions
Genomics – genetic testing made commercial bythe cost of sequencing declining from $100M to $1k
Social wellness – community and interactivity to drive happier and healthier outcomes
Personalisation – personalised approach to health and wellness solutions as well as personalised supplements and skincare
Evidence based approach – consumers are seeking a more scientific, medically assured approach
Digital wellness and tech – the shift to digital channel is causing revolutionary access to health information, analysis and treatment worldwide
Health tech – wearables are becoming mainstream (from VR to nanomedicine to soft robots)
Services – experiences are increasingly available as offerings; consumers are shifting toward services that address physical- and mental-health needs (personal trainers, nutritionists, and counseling services)
Products – accounts for 70% of consumer wellness spending globally; the greater aging anxiety and higher importance of appearance lead to greater likelihood of purchasing anti-aging products
Solutions to address the ageing populations- creating a vibrant, competitive marketplace where ageing individuals are consumers of products and services specifically designed to support their lifestyles
PEOPLE WILL ALWAYS INVEST IN LIVINGTHEIR BEST LIVES
